London Games Festival

• Jude Ower (Chief Strategy Officer, Lead, PlanetPlay)

London Games Festival (LGF) transformed central London into a celebration of games culture, creativity and innovation. The two‑week festival spanned talks, workshops, demo days and consumer experiences across venues from Trafalgar Square to the Southbank.


PlanetPlay secured high‑visibility screen placements in Trafalgar Square during the public showcases of both digital and physical games. A custom video highlighted the many ways games can "go green", encouraging the public to discover titles making a positive impact for the planet.
In the festival’s business area, PlanetPlay joined Google, UsTwo and actress/climate activist Briana Evigan on a panel exploring how the industry can drive environmental action—whether through fundraising, data‑driven policy impact, or player education.

← More updates from the GREAT Project or follow @GreatProjectGG on Twitter